Creating scarcity, value and brand protection as we face limitless ad inventory, hosted by AdMeld

Michael Barrett
Chief Executive Officer, AdMeld

Mr. Barrett joined AdMeld from Fox Interactive Media, where he was Executive Vice President, Chief Revenue Officer and oversaw worldwide revenue for all properties, including MySpace, IGN, FoxSports.com, Fox.com, AmericanIdol.com and Scout.com. Before Fox, Mr. Barrett held senior sales positions at interactive leaders AOL Media Networks, GeoCities/Yahoo! and Disney Online. Prior to joining Disney, he held senior positions with Meredith Publishing, Newsweek Magazine and Family PC Magazine.

James Heckman, Jr.

Chief Executive Officer, 5to1.com

Heckman is a new media visionary and user-generated content innovator who brings more than two decades of CEO operating experience as well as major media distribution relationships to 5to1.com.

A c-level executive with a strong track record that includes having successfully completed five network roll-ups, he was the chief strategy officer for Fox Interactive Media (and architect of Google 900MM alliance).

He founded and led several successful Internet ventures, including Rivals.com, Rivals.net (Europe) and Scout.com. Most recently, Heckman led Zazzle.com’s growth and fundraising efforts as chief strategy officer.

Ross Levinsohn

Managing Director, Fuse Capital

Over the past 20 years, Ross had been on the forefront of media innovation and transformation and is a Managing Partner of the firm. In 2004, he was tapped by News Corporation Chairman Rupert Murdoch to devise the digital strategy for the company. In executing that plan, he helped transform the company to become the global leader amongst its peers in the digital media space through dynamic investments and strategic management, including the acquisitions of Myspace and IGN.com, which helped vault the company to create a digital powerhouse. He also oversaw the acquisitions of Askmen.com, Scout.com, Newroo, KSolo, amongst others. Prior to FIM, he was general manager, Alta Vista Search and Portal; executive producer, CBS Sportsline.com; and held senior posts at CBS, HBO and Saatchi and Saatchi.

Kenneth Fuchs

Vice President and General Manager of Sports Illustrated Digital Group

Fuchs is a digital media executive with over ten years experience focusing on entertainment and sports. He is the Vice President and General Manager of SI Digital Group and formerly the Director of Business Development for Sports Illustrated.  Prior to his position as VP of SI Digital Group, he was the Vice President of Strategy and Development of FOX Interactive Media helping manage the revenue and display sales organization for FIM.  Fuchs also served several years as a Corporate and Transactional Attorney.

Aaron Broder

Co-Founder and Chief Executive Officer, Gorilla Nation

Aaron began his career at the William Morris Agency, a Hollywood Talent Agency, and co-founded Celebrity Blvd. Graduated UCSB, 1991; M.B.A from University of Wisconsin at Madison, 1993 & J.D. U.C.L.A. He co-founded Gorilla Nation in 2001.

Peter Foster

Chief Advertising Officer, hi5 Networks, Inc.

As Chief Advertising Officer, Peter leads hi5’s direct sales organization, ad operations and global network of advertising partners. Prior to hi5, Peter oversaw all revenue generation and sales operations at Kosmix, a categorized search start-up. Previously, he was SVP of Sales at Photobucket – a division of Fox Interactive Media and leading photo sharing site with 46 million monthly users – where he grew revenue by 300% over two years. Peter also served as SVP Ad Sales for one of the world’s largest advertising networks, ValueClick Media, where he led a team that generated annual revenues of over $150 million. Earlier, Peter spent six years at MaxOnline (later acquired by Ask.com), where he was vice president of West Coast sales and the company’s top salesperson from 2000 to 2002.