Presenting Company: TrueCar
This company presented during Session 12: Research & Recommendations.

- Website: http://www.truecar.com
- Location: Santa Monica, CA
- Funding: $2,500,000
- CEO: Scott Painter
TrueCar was created by automotive and technology pioneers to show consumers how much people actually paid for a particular new car in their geographic area. More importantly, TrueCar will give real guidance on what a consumer should consider a good price, a great price or over-priced. It's a free online tool - empowering consumers with the only true, unbiased and relevant new car pricing information available.





















